WEBSITE & USER EXPERIENCE: Scherrer Winery

An easy-to-update winery website that expresses the character of Fred Scherrer’s highly individual, handcrafted wines.

Scherrer Winery
Website
A hangover from the earliest days of HTML becomes a rich, textural site with flashes of the winemaker’s personality.
The new site features a custom CMS and offers a wealth of information such as vineyard profiles, a winemaker’s blog, and up-to-date tasting notes for library wines as they continue to develop in the bottle. But more important, it extends a warm welcome to loyal clients, sommeliers and winesellers, and first-time visitors alike.
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